This course on 'Corporate Communication and Image Building' is about the role of Communication as related to corporations and institutions of business.

The aim of this course is not to prepare a 'memorizer' for yet another 'exam'. The attempt of this course is to help you broaden your mind with information related to this particular subject under Mass Communication. After absorbing the information we provide, you will have to analyse, Interpret and look at from the lens of practical action, how you could transform knowledge into visibly seen and heard action. This means that the information that you gather should NOT be confined to an answer sheet.